Who’s Who at the Consumer Electronics Show

In my last post, I talked about my excitement over the Consumer Electronics Show. This annual gadget gala takes place in Las Vegas every January and becomes the launch site for some of the coolest tricks and toys of the year. But apparently having the most innovative computer accessory, television screen, or gaming system isn’t enough. Companies are drawing attention to their exhibits by herding up a powerful team of celebrities to help them stir up the crowds. Here’s a sample of this year’s line-up:
• Yankees pitcher Joba Chamberlain, Red Sox “Mr. Clutch” David Ortiz, Oakland A’s slugger Matt Holliday, and Florida Marlins shortstop Hanley Ramirez teamed up on behalf of Sharp Electronics (official HDTV of Major League Baseball)
• Jeopardy host Alex Trebek was answering questions at the Sony Pictures Television booth. I’ll take Gadgets for $800, Alex!
• Martial arts Hall of Famer Randy Couture and K-1 fighting legend Ray Sefo were real knockouts at the S1 Audio exhibit.
• NBC Nightly News anchorman Brian Williams was reporting from the (no surprise here) NBC Universal booth.
• Basketball Hall of Famers Clyde Drexler, Robert Parish, and Bill Walton netted big points for Haier America.
While I wouldn’t pass up an opportunity to meet with any of these A-list (okay, maybe B-list) celebs, if you’ve got an honest-to-goodness innovation, you don’t need to pad the pitch by name-dropping. Great shines through the hype.


3 thoughts on “Who’s Who at the Consumer Electronics Show

  1. Hello Michelle I find your blog very interesting to read, you are always blogging about the essential things in the workplace, everything is very useful, easy to read and understand.
    Question, did you have a chance to go to CES and what was your favorite product?

  2. Last week I was watching CNBC and saw the new Palm Pre for Sprint. This phone is supposed to give competition to the iPhone. It has all of the features of the iPhone but not as much junk applications as the iPhone. It is to be launched somewhere within 6 months.

    The Palm is going to be exclusive to Sprint, we will also see if that is a mistake by Palm. We all know that Palm is having financial problems and that they need to sell at least a million of this phone. Sprint is the 3rd largest telecommunication carrier and for them to make the sales would take a lot of effort on their part. I have Sprint and love the service but I really do not think that Sprint is up to a challenge like this.

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