4 brilliant augmented reality campaigns

Article Highlights:

  • Samsung’s AR execution helps consumers figure out what a TV will look like on the wall
  • Home Depot’s AR experience adds a reward to the usually underwhelming gift card
  • Esquire’s approach includes forward-thinking fashion integration and enables media buys that incorporate an AR experience
Augmented reality is starting to get interesting. Here are some of the best brand executions that have been done to date.

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