One of the most important things to remember when it comes to marketing is that word-of-mouth marketing rules. It is the most effective form of marketing that there is, as well as the most coveted. The good news is that rather than simply crossing your fingers and wishing for it, there are things you can do to help make it happen more often. Continue reading
Think your traditional website is good enough for mobile users? Think again! With the smartphone market rapidly growing, any business serious about selling or connecting to customers online needs to get serious about building a world-class mobile website. When people using a smartphone or tablet head to your website, they will automatically be redirected to the mobile site. Continue reading
Still not convinced that you need a mobile website? Let’s go over some numbers. This year, consumer consumption through mobile devices is projected to reach $30 billion dollars in the United States alone, which accounts for more than 11 percent of all online spending in America. Continue reading
Developing a mobile website can cost money, there’s no escaping that fact. For this reason, some businesses choose not to develop a mobile website, but they do so at their own peril. More than half of all adult Americans now own smartphones, and adoption rates are similarly high across Europe and many Asian countries. Further, smartphone usage is rapidly expanding. Consider that back in 2011, only 35 percent of Americans owned a smartphone. Continue reading
Let’s get straight to the point: You need a mobile website. Just about every major company now has a traditional website, but that doesn’t mean that they automatically have a great mobile site. The simple fact is that many websites built for laptops and desktops don’t translate onto mobile screens all that well. For this reason, you need to closely consider developing a mobile website. Continue reading
Every business relies upon leads. They are what is going to bring in new customers and they are essential to growing your business. But determining how to generate leads can leave some business owners and managers unsure of where to begin. The more you know about lead generation, the more successful your efforts will be. Continue reading
Any good business owner or service provider knows that one of the most important things that you can do in order to establish your presence on the web, bring in additional clients, and grow your company is to brand yourself or your image. Continue reading
If you are the owner or future owner of a blog, one thing to consider is blog management and whether or not you should hire out. Continue reading
When blogging for SEO purposes, a few helpful hints will help keep your blog on track and help it increase its page rank, its Alexa ranking, and how much money and traffic you can bring into your site.
What are the basic principles of SEO? How does it work? What can you do to make it work for you? The answer is simple. Incorporate a few, small steps into what you’re doing now and watch the results right before your very own eyes.